Behind every successful voice is a story most people never hear.
This week, Coach LA sits down with The Ladies Choice, DJ Wade, one of Urban Heat 98.1FM's most recognizable personalities. Known for his work on Morning Café, Mic Chek 1-2, and Cultural Roots, DJ Wade has become a trusted voice in Boston media, music, and culture.
In this intimate conversation, we'll go beyond the turntables and the microphone to explore the man behind the brand. From his early beginnings to becoming a respected media personality, DJ Wade shares lessons on confidence, consistency, community, and staying authentic while building a legacy.